Dairy Queen's annual Miracle Treat Day returns on July 30, 2026, with participating U.S. locations donating $1 or more from every Blizzard Treat sold to local Children's Miracle Network hospitals.
The one-day fundraiser supports children's hospitals in local communities, with proceeds helping fund patient care, treatments, equipment, and other services.
To help promote this year's event, Dairy Queen has teamed up with Olympic figure skating gold medalist Tara Lipinski and the Savannah Bananas. Both will encourage fans to pick up a Blizzard Treat on July 30 in support of the fundraiser.
According to Dairy Queen, the chain has raised more than $195 million for Children's Miracle Network since the partnership began more than 40 years ago.
"Every year, Miracle Treat Day demonstrates the incredible impact that can happen when our communities come together for a sweet cause," said Maria Hokanson, Executive Vice President of Marketing at American Dairy Queen Corporation (ADQ). “Year after year, our fans, franchisees and partners show up to support Children’s Miracle Network to help ensure kids and families receive the care and hope they deserve. We’re grateful to have Tara Lipinski and the Savannah Bananas helping us spread the word about Miracle Treat Day and encourage fans across the country to enjoy a Blizzard Treat while making a meaningful difference for local children’s hospitals.”
Miracle Treat Day takes place at participating U.S. Dairy Queen locations on Wednesday, July 30. Every qualifying Blizzard Treat purchase will result in a donation of $1 or more to the customer's local Children's Miracle Network hospital.